Nikon Digital Camera COOLPIX W300 BK SG VQA070GA

Show the world what you're made of.
Some people are happy to take pictures from the comfort of the sidelines. That's nice. But if you want to be part of the action, you need a camera as tough as you. For those thrill seekers and action-hounds, meet the COOLPIX W300, a tough-as-nails camera designed for the extremes. Waterproof, freezeproof, shockproof and dustproof, it captures 4K Ultra HD video, 16 MP photos, time-lapse movies and more in the harshest conditions. Bring it surfing, skiing, SCUBA diving, biking, climbing...wherever your adventures lead. Use the built-in GPS, eCompass, altimeter, Wi
-Fi® and Bluetooth® Low Energy to track and share every heart-pounding moment. Show the world what you're really made of.

16.0 MP : Low-light CMOS Sensor
5x : Zoom-NIKKOR Glass Lens
3" :921k-dot TFT LCD
4K UHD: 3840 x 2160 at 30/25p
Connectivity: Built-in Wi-Fi & Bluetooth

Built-in Wi-Fi Connectivity Bluetooth 4K is an emerging standard for digital motion picture resolution.
4K UHD is 3840x2160 and provides four times as much resolution as Full HD (1920x1080).

Ready for adventure
The COOLPIX W300 can go wherever the road less travelled leads.

Waterproof to 100 ft.
Take it snorkeling, SCUBA diving, fishing or just having fun in the pool.
Photo of two kids in the snow shot with the W300
Freezeproof to 14°
Take it skiing, snowboarding, sledding, snow shoeing or ice skating.

Shockproof
Can handle rough conditions, including drops from up to 7.9 ft. high.
Photo of the COOLPIX W300 half buried in dirt
Dustproof
Take it to the beach, the ball field...any place that gets dirty.

Jaw-dropping photos and videos
16-MP backside illuminated CMOS sensor
Share epic photos and videos that put your friends and family in the moment. The COOLPIX W300's 16 MP low-light sensor and fast f/2.8 NIKKOR zoom lens freeze action in striking detail, even when the light is fading. It's fast autofocus and continuous shooting speed helps you land shots others might miss. Turn on Macro Mode and reveal hidden details in flowers, plants, insects and more.

Zoom into the action
5x optical zoom NIKKOR lens with Hybrid VR
When the action is just out of reach, zoom in with the telephoto power of the COOLPIX W300's 5x optical zoom lens. You'll have the flexibility to get the whole scene into the frame or to zoom in for a tight view. The whole time you're shooting, Nikon's Hybrid VR (Vibration Reduction) keeps your photos and videos steady, even when the road gets bumpy.

Action-friendly control
Simple, smart operation designed for action
Operating the COOLPIX W300 couldn't be easier. An extra large grip and smart button placement make for stable one-handed shooting. The large 3.0-inch LCD has an anti-reflective coating for shooting in bright light. A dedicated Tool button gives you quick access to GPS, eCompass and other tools. When you're wearing heavy gloves, you can change modes simply by moving the camera.

4K Ultra HD videos with stereo sound*
With the touch of a button, the COOLPIX W300 records 4K Ultra HD or 1080p Full HD videos with stereo sound. Combine your favorite clips into a 30-second compilation with background music and special effects using Short Movie Show—ideal for sharing online. Use Time-lapse recording to condense an hour of action into a 10-second sequence, or speed up time with a Superlapse video. You can even shoot stills while recording video. The camera also features VR during movie recording (5-axis hybrid: lens-shift type and electronic type) and AE lock is now available when shooting underwater video.

*Not all video features are available when recording in 4K UHD, please refer to the owner’s manual for details.

Access and share on the go
Built-in Wi-Fi & Bluetooth
Pull out a compatible smartphone or tablet to automatically transfer, review and share your photos, add caption text and even take pictures remotely with the COOLPIX W300. The Nikon SnapBridge app can automatically back-up your photos to Nikon IMAGE SPACE as you shoot them. Share the moment while it's still happening.
Always be prepared
The COOLPIX W300 is more than a camera; it's a useful travel companion.

Onboard GPS, eCompass, Altimeter, Depth Gauge and more
Easily track and view your course, steps taken, altitude, depth—even atmospheric and water pressure—with the COOLPIX W300.
Photo of a man with the W300 and its LED light looking at a map
Built-in bright LED light
Whether you're illuminating a subject or trying to see your map, the COOLPIX W300's bright LED light will come in handy.

Fast continuous shooting
When the action speeds up, hold down the COOLPIX W300's shutter button and capture up to 7 frames per second. Find amazing images within a split second of action.

Accessorize your adventures
Want to take things to the next level? Add the optional SB-N10 Underwater Speedlight*, which acts as both an underwater flash and a strobe, for beautifully lit underwater photos and videos. Add a silicone jacket for better grip when wet…and some extra style.

*The SB-N10 Underwater Speedlight requires use of the SR-CP10A Underwater Optical Fiber Optic Cable Adapter, sold separately.
Technology
VR image stabilization
VR image stabilization
A Nikon technology that improves image stability by automatically compensating for camera shake.
ISO 6400
ISO 6400
Maximum high ISO available on the camera is 6400 ISO.
CMOS
CMOS
Complementary metal-oxide semiconductor, one of the two main types of image sensors used in digital cameras. The Nikon COOLPIX CMOS image sensor with a backside illumination structure increases the amount of light that each pixel receives. The resulting improvement in noise and sensitivity reduction makes the select COOLPIX cameras more capable when shooting night scenes or in dark indoor situations.
Clear Color Display
Clear Color Display
This innovative technology improves screen visibility for a more vivid, clear image when taking and sharing pictures. Reflections are minimized while contrast and power savings are improved. (In select COOLPIX models).
Smart Portrait System
Smart Portrait System
Nikon’s Smart Portrait System incorporates into COOLPIX cameras a series of automatic functions, including In-Camera Red-Eye Fix™, Improved Face-Priority AF, Face Priority AE, Smile Mode, Blink Warning, Skin Softening and D-Lighting.
Scene Auto Selector / Easy Auto Mode
Scene Auto Selector / Easy Auto Mode
Nikon COOLPIX cameras are so smart they know what kind of picture you're taking and can automatically select from six commonly used scene modes, eliminating the mode-setting procedure and streamlining the shooting process.
Target Finding AF
Target Finding AF
Select COOLPIX digital cameras utilize the Target Finding AF feature which instantaneously assesses the intended subject and automatically adjusts the AF area according to its size to assure clearly focused images.
Subject Tracking
Subject Tracking
COOLPIX cameras and select D-SLRs in Live View mode, maintain focus on a moving subject using a contrast detection system, which is based on the principle that objects in a scene that are in focus display the highest contrast.


Full HD video offers a resolution of 1080p, with an aspect ratio of 16:9.
Rugged Reliability describes Nikon COOLPIX digital cameras that are waterproof and shockproof. Check your manual to see exactly what waterproof or shockproof designations your camera has.

Built-in World Map
A scene mode available on select Nikon digital cameras that lets you view maps that are built-into the camera's memory.
Wi-Fi
Refers to wireless technology and wireless communication. In photography, it's most commonly the wireless transmission of images directly from a camera to a computer in order to achieve a swifter workflow.
GPS
Global Positioning System, in which the receiver calculates its position on the earth by timing signals received from GPS satellite
Dynamic Fine Zoom
Dynamic Fine Zoom is a new feature available on select Nikon COOLPIX digital cameras that extends the zoom range electronically 2x with minimal image degradation.